Branding with empathy
I help small businesses tell their brand story with heart & authenticity — all while making it look good too.
get in touch
Own your brand. Tell your story.
I’m a designer and strategist with over a decade of experience helping small businesses grow through branding that’s honest, accessible, and built to last. I listen first, design second, and leave you with knowledge & tools—not just files—so you feel empowered long after we wrap.
Let's work together
testimonials
Client Testimonials
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How I help
My main goal is to help you solve a problem. This can be anything from launching a new business, rebuilding a website, or creating a social media strategy.
Brand Strategy
Your brand is your story, and I want to help you tell it. Working together, we'll define your audience, your values, as well as key messaging and potential campaign strategies. This deep dive into your brand will ensure that you're putting the right content on the right platform, and focusing on what will make a difference.
Visual & Graphic Design
Once we know what content you need, it's time to start creating. I want to ensure anything I create can be useful to you moving forward, so I work on establishing templates and modular elements that will be easy for you to tweak to suit your purposes. I can also help build entire campaigns of assets if that is our goal together.
Web Design & Development
Websites are a unique design challenge, but they are also one of the most important pieces of your brand - everything leads here. I want to make a website that works - not only for your audience, but also for you! I'll build a site with a simple navigation, clear messaging, and easy tools for you to update moving forward.
General Consulting
Not sure what you need? Let's talk about it! No matter where you are with your business, I'm happy to help. Reach out and let me know what you're struggling with, and we can work together to build a strategy to move your business forward.
projects
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tried & True process
How it works
Research & Discovery
First, I listen to you. I want to know what's working, what isn't working, and where the points of friction are for both you and your audience. I'll get to know you & your brand, as well as do some research into what other brands like yours are doing.
Strategy & Content
From there, I'll propose some tactics to help make a difference. This may include a logo update, a website rebuild, or just working on your social strategy. I'll work with you on determining what content is necessary to implement the updates we want to make.
Design & Development
This is where things start to come to life. I'll work on writing, designing, developing the assets we've agreed upon. I'll work with you to finalize choices and make sure that you have the tools necessary to maintain the strategy moving forward.
Launch
Once the new creative gets published, we celebrate! Depending on our project, I may continue to support you on other assets, or I'll give you the tools to manage it on your own (I'll make it easy for you, promise!). I typically recommend a follow up session to see how performance has changed with the new assets to see where our focus should go next.
We help you stand out
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80
Websites built
4.9
Average rating
120
Happy clients
pricing
Our packages
FAQ's
Do you offer custom packages?
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What’s the best way to use this template?
Where can I find the styleguide?
Meet our Team
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Alex Farber /
Baily Smith /
Julia Brice /
Lily Johns/
Let's build something real.
If you’re ready for branding that’s beautiful, functional, and sustainable, I’d love to help you tell your story.